Privacy Policy for the Memoro Website

1. Introduction

This privacy policy informs you about the nature, scope and purpose of the processing of personal data on our website www.memoro.ai. We take the protection of your personal data very seriously and treat your personal data confidentially and in accordance with legal data protection regulations and this privacy policy.

2. Responsible Party

Responsible for data processing on this website is:

Memoro GmbH
Reichenaustraße 11a
78464 Konstanz
Phone: +49 176 444 343 85
Email: [email protected]

Editorial responsibility: Till Schneider

3. Types of Data Processed

We process personal data that we collect as part of your use of our website. The processed data includes:

  • Usage data (e.g., visited web pages, access times)
  • Meta/communication data (e.g., device information, IP addresses)

4. Purpose of Data Processing

We process your personal data for the following purposes:

  • Provision and optimization of our website
  • Conducting analyses and statistics
  • Marketing and advertising
  • Improving user experience

The processing of your personal data is based on your consent (Art. 6 para. 1 lit. a GDPR) and/or our legitimate interests (Art. 6 para. 1 lit. f GDPR), which consist of optimizing our offer and improving the user experience.

6. Recipients of Data

Your data may be passed on to the following recipients:

  • Service providers and processors working on our behalf

7. Duration of Storage

We store your personal data only as long as necessary for the purposes for which they were collected or as required by law.

8. Your Rights

You have the right to:

  • Request information about your personal data processed by us
  • Request correction of incorrect or completion of your personal data stored by us
  • Request deletion of your personal data stored by us
  • Request restriction of processing of your personal data
  • Withdraw your consent at any time
  • File a complaint with a supervisory authority

9. Use of Analysis and Tracking Tools

We use various analysis and tracking tools on our website to analyze and improve the use of our website. Below we inform you about these tools:

9.1. Vercel Analytics

We use Vercel Analytics, a web analytics service from Vercel Inc. Vercel Analytics does not use cookies and does not collect personal data. Only anonymized usage data is collected to improve the performance and use of our website.

9.2. Google Analytics

We use Google Analytics, a web analytics service from Google LLC. Google Analytics uses cookies that enable analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.

We have activated IP anonymization. This means that your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area.

More information about handling user data with Google Analytics can be found in Google’s privacy policy: https://policies.google.com/privacy

9.3. Plausible Analytics

We use Plausible Analytics, a privacy-friendly web analytics service. Plausible Analytics does not collect personal data and does not use cookies. Only anonymized usage data is collected to analyze the performance and use of our website.

Further information about Plausible Analytics and their privacy practices can be found at: https://plausible.io/data-policy

9.4. Hotjar

We use Hotjar to better understand our users’ needs and to optimize the offering on this website. Using Hotjar’s technology, we get a better understanding of our users’ experiences (e.g., how much time users spend on which pages, which links they click, what they like and what they don’t, etc.) and this helps us to align our offering with our users’ feedback.

Hotjar works with cookies and other technologies to collect information about our users’ behavior and their devices (in particular, device IP address (captured and stored only in anonymized form), screen size, device type (unique device identifiers), browser information, location (country only), preferred language for displaying our website).

Further information can be found in Hotjar’s privacy policy: https://www.hotjar.com/legal/policies/privacy

9.5. PostHog

We use PostHog, an open-source platform for product analytics. PostHog collects information about the use of our website, including page views, clicks and user interactions. This data helps us improve our product and optimize the user experience.

PostHog uses cookies to identify users across multiple visits. You can disable the use of cookies in your browser settings.

We use PostHog’s EU cloud, which means that all data collected by PostHog is processed and stored within the European Union. This helps ensure compliance with the General Data Protection Regulation (GDPR).

Further information about PostHog’s privacy practices can be found at: https://posthog.com/privacy

10. Opt-Out Options

You have the option to object to data collection by the above-mentioned services at any time:

11. Changes to this Privacy Policy

We reserve the right to adapt this privacy policy so that it always complies with current legal requirements or to implement changes to our services in the privacy policy, e.g., when introducing new services. The new privacy policy will then apply to your next visit.

12. Questions about Data Protection

If you have questions about data protection, please write us an email or contact the person responsible for data protection in our organization directly:

Memoro GmbH
Attn: Data Protection Officer
Reichenaustraße 11a
78464 Konstanz
Email: [email protected]

Status: December 15, 2024